Product Marketing Manager

Why we want to hire this role now

We started Chameleon after being frustrated at poor user onboarding, and feeling required to speak with sales before we could start using new products. Our mission is to help other software teams better enable “self-serve” experiences for their users.

This means Chameleon lets our customers create personalized, contextual, dynamic in-product UX (e.g. modals, walkthroughs, tooltips etc.) for user onboarding, feature announcements etc.
Chameleon is commonly used by Product Marketing Managers 🕺 and this is increasingly the case as PMMs take more responsibility for scalable feature adoption in a product-first world.

Until now the PMM role at Chameleon was split between Pulkit, our CEO, myself, and our product manager, Dana. However as we continue to grow and find traction, we are hiring our first/founding Product Marketing Manager.
You will take the PMM function at Chameleon from 0 to 1 (literally) by setting goals, shaping strategy, and executing with proficiency. You'll also get the chance to create a major impact on Chameleon's product roadmap, marketing positioning, customer messaging, sales approach, company culture, and more!

What you will do specifically

  • Strengthen the connection between the product and the market; relay key market insights to the product team and help showcase product value to prospect and customers
  • Create and help build product-based marketing content (e.g. blog posts, landing pages, one-pagers, feature videos, expert webinars, release notes etc.)
  • Engage our customers to generate case studies, testimonials, G2/Capterra reviews, social media posts etc.
  • Collaborate with the product team to run in-product feature announcement and adoption campaigns (using Chameleon!)
  • Collaborate with the marketing and CS team on lifecycle emails, paid promotion campaigns, customer success initiatives etc.
  • Conduct customer, competitor, and market research to become knowledgeable in the product-led growth / self-service / SaaS spaces, and help us drive deeper product-market fit

Skills and experience that will aid success in this role

  • 2+ years working in a product marketing role or similar
  • 1+ years working at a SaaS startup (<50 employees)
  • Passion and skill for writing excellent copy, including telling a compelling story, being succinct and punchy etc.
  • Comfortable creating videos and being on camera (video editing skills not required)
  • Strong interest in product, PLG, UX, SaaS etc.; happy reading and researching these topics
  • Comfortable grasping technical concepts (e.g. DOM structure, CSS attributes, APIs, front-end frameworks etc.)
  • Extremely fast learner; is always looking to improve and grow

Other requirements

  • You have a fully functioning workstation and a quiet place to work (and take calls) with a high-speed internet connection
  • You are in an Americas or European timezone (i.e. based in 🇨🇦 🇲🇽 🇧🇷 🇨🇱 🇬🇧 🇫🇮 🇵🇹 🇪🇺 🇿🇦 🇳🇬 etc.)
  • This is your full-time job (no other part-time roles)
  • Fluency (written and verbal) in English
Chameleons are all different and uniquely beautiful. They change and aren't required to associate or identify with any specific labels. We welcome the chance to get to know you and are committed to building a diverse and inclusive team that consists of a variety of backgrounds, cultures, languages, experiences, preferences, and characteristics. That's what helps us all grow and evolve.

Read more about our culture on our jobs page

Apply for this job

Leave your thoughts

Share this job

Contact Us

Farfarjob.com — the fastest growing recruitment and career advancement resources website in the Job sector for employers, recruiters, freelancers and job seekers.

Contact Us

FarFarJob Inc.
51/20 West 21st Street, New York, 10011, USA
[email protected]