Services
The company helps businesses representing different industries find the best solutions in marketing challenges they face. Brilliant Metrics works in close cooperation with their clients to work out the most effective strategies that will bring the company to the Among the services the company provides are the following:
- Strategic planning
- Persona development
- Market segmentation
- Buyers journey mapping
- Media buying
- Email marketing
- Content creation
- Creative production
- Marketing automation
- Google Analytics
- Google Tag Manager
- Data Enrichment
Before engaging in longterm relationships, Brilliant Metrics clients can join one of the workshops to see if the agency fits them. The workshops are not free, but they are a very efficient tool to learn how the agency works. Besides, clients can use the advice they got at the workshops to implement in their marketing strategies.
Brilliant Metrics offers Persona Workshop, Segmentation Workshop, Buyers Journey Workshop, Account-Based Marketing Workshop.
Persona Workshop helps stakeholders define their client’s portrait. Segmentation Workshop is for sales and marketing teams, to help them segment clients and personilize marketing strategies applied. Buyers Journey Workshop allows companies to understand the whole process of how customers buy from the company. Account-Based Marketing Workshop is an educational workshop that also helps make data-based decisions in ABM programs.
Clients
Brilliant Metrics helps businesses big and small to improve their marketing strategies and bring more business goals to life.
Team
Steve Robinson is the founder and the CEO of Brilliant Metrics. He also heads up new client acquisition. Brilliant Marketing was created as a consultancy helping its clients to implement sustainable marketing models.
Sometime later, the team started to apply an iterative approach in marketing. It happened when Elizabeth Earin, Heather Ohlman, Emily Bechtel, joined Steve in his venture.
All the team members share common values that include:
- Transparency. They share opinions openly and respectfully for the benefit of the business and its clients.
- Data is more important than opinions. All assumptions and hypotheses should be supported by research and data.
- Empathy. Before making conclusions or statements, it is worth looking through other people’s perspectives — teammates, clients, and their customers.
- Personal growth and learning. There should always be time and resources for professional and personal development.
- Kindness. Caring about clients, people around, and the world is essential.
Benefits the company offers for its employees include:
- A collaborative team
- Meaningful work
- Flexibility work hours
- Flexible and generous vacation time
- Possibility to telecommute 100% of the time
- $40 every month to cover internet expenses
Contacts
Milwaukee, WI
4345 N. Morris Blvd, Shorewood,
WI – Wisconsin 53211, US
http://www.brilliantmetrics.com